Dokumen Penulis Rijal, Syamsul

Number of items: 3.

Integration of AI and FinTech in Digital Marketing to Improve Customer Experience Mukhtar Galib; Syamsul Rijal January 2025 Artikel Jurnal Artificial Intelligence (AI), Financial Technology (FinTech), Digital Marketing, Customer Experience Lihat Detail

Pendampingan Pengelolaan Keuangan Sederhana Untuk UMKM Berbasis Digital Rahman Pura; Syamsul Rijal; Mappamiring; Ruslan Ahmad; M. Irwan Nur Hamidin; Jumiati Syam; Erniwaty Madya; St. Masyita 2025 Pengabdian Masyarakat UMKM, literasi keuangan, digitalisasi, pembukuan digital, pengabdian masyarakat Lihat Detail

Correlayion Between Switching Costs and Customer Loyalty: Integration of AI in Theoretical and Practical Approaches Aden Gunawan; Syamsul Rijal; Mukhtar Galib; Maulana December 2024 Artikel Jurnal Switching Costs, Customer Loyalty, Artificial Intelligence, Retention Strategies. Lihat Detail