?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.aufirst=Nilmawati+Zahra&rft.aulast=Nur&rft.au=Nilmawati+Zahra+Nur&rft.issn=P-ISSN%3A+2963-9298%2C+e-ISSN%3A+2963-914X&rft.pages=5110-5116&rft.atitle=Strategi+Brand+Ambasador+Artis+Korea+Dalam+Meningkatkan+Penjualan+e-Commerce+Di+Indonesia&rft.volume=4&rft.date=September+2025&rft.title=Journal+of+Artificial+Intelligence+and+Digital+Business+(RIGGS)&rft.issue=3&rft.genre=article